Ad Campaigns on Google YouTube and Facebook Social Media Marketing lastdatabase With social media marketing social media platforms are used as a digital marketing channel Ads can be bought to reach out to a new audience or you can create a profile for your business on any social media platform and create posts to advertise new products sales or freshly published contentWhich social media platform you will use will depend on the type of audience you want to reach For example according to Pew
Research Instagram is best for reaching audiences between the ages of and while those + can be best achieved through FacebookPros It has high conversion rates and share your content Facebook/Instagram ads allow you to target specific customer segments and convey your message to the right peopleCons Social media is challenging The algorithm changes every now and then Along with that new content formats are introduced frequently